Email Marketing vs. Social Media – Which to Choose?

The last few years has seen a marked increase in the use of social media such as Facebook, Twitter, Google+ and even Pinterest for marketing purposes. Considering the sheer number of users that gravitate to these pages, it really isn’t surprising that marketers are seeking to ‘cash in’. But is social media really the goose… Continue reading Email Marketing vs. Social Media – Which to Choose?

How To Provide Customer Service Via Your Local Business Social Media

Social Media is slowly, but surely changing the landscape of how local businesses provide customer service. In the not too distant past, it was enough for a local business to have an email and a contact number to be able to field customer questions and comments. Today, increasing numbers of customers are reaching out to… Continue reading How To Provide Customer Service Via Your Local Business Social Media

How To Plan Your Local Business Social Media Campaign

Posting to social media can feel like a chore for many local businesses. Further, posting to one platform or another typically should occur up to several times a day. Therefore, how as a local business owner can you make this process manageable? One way is to develop a methodical approach which may involve utilizing a… Continue reading How To Plan Your Local Business Social Media Campaign

Social Media Logins And Lock Picking – How To Protect Yourself

Social media; most of us on the internet love it.   Some of us have a love-hate relationship with it.  We love the quick networking for business and the ease of keeping up with family and friends.   The drawbacks need to be given our attention.  When people know our location and also are given the tools… Continue reading Social Media Logins And Lock Picking – How To Protect Yourself

How to Increase Your Business Exposure Through Social Media Sites

One of the most popular websites on the internet today is the social media sites and they already have a huge number of users. Facebook alone has an estimated 500 million users while Twitter has 200 million users. Today, companies and online marketers are taking full advantage of social media sites to earn a considerable… Continue reading How to Increase Your Business Exposure Through Social Media Sites

3 Bottom-line Business Goals Through Social Media

As social media has evolved from a fun thing college students did in the margins of their days to a means of keeping the entire world in touch with one another, the need for businesses to get involved has also grown. Many companies are turning to web consultants and social media experts to help give… Continue reading 3 Bottom-line Business Goals Through Social Media

How To Build Your Brand With Social Media

Social media plays a very large role in how search engines assess a website’s popularity and trustworthiness. Unfortunately it can be difficult figuring out where to start when you aren’t familiar with the social media landscape. When there are so many social sites, how do you begin using them as a tool? First of all,… Continue reading How To Build Your Brand With Social Media

How Camping Is Being Impacted By Social Media

In an age of technology there is no doubt that almost everything is heavily impacted by social media. It is a great way for authors to promote their books, for businesses to sell their products and for artists to advertise their work. Not least, it is a form of promoting regularly used in the camping… Continue reading How Camping Is Being Impacted By Social Media

Social Media For Successful Businesses

People have varying reasons on why they would like to put up a business. There are those who do it as an alternative to finding a regular job and to achieve financial independence. Some like the freedom and power it gives as it allows the entrepreneur to become his/her own boss. For others, it fulfills… Continue reading Social Media For Successful Businesses

How Celebrities Have Used Social Media For Good Causes

How Celebrities Have Used Social Media for Good Causes Celebrities are not usually known for using social media for anything other than marketing themselves. However, there are several stars that have been good examples of how to use Twitter and other sites to benefit others, not just themselves and their egos. We could all take… Continue reading How Celebrities Have Used Social Media For Good Causes