Why Social Media Is The Ultimate Free Marketing Tool

When money is tight, your marketing budget may be one of the first areas to take a hit. But, without ways to effectively get your products and services in front of your target audience, you are doomed. Luckily, there are numerous marketing tools that do not cost you a thing and they can be very… Continue reading Why Social Media Is The Ultimate Free Marketing Tool

Why Your Social Media Policy May Backfire

Since many businesses are taking the plunge and diving into social media, most of them are also employing a social media policy to keep employees on the same page with the purpose and goal of the company’s social campaign. Social media policies contain a great deal of information. They discuss the purpose of the campaign,… Continue reading Why Your Social Media Policy May Backfire

Email Marketing vs. Social Media – Which to Choose?

The last few years has seen a marked increase in the use of social media such as Facebook, Twitter, Google+ and even Pinterest for marketing purposes. Considering the sheer number of users that gravitate to these pages, it really isn’t surprising that marketers are seeking to ‘cash in’. But is social media really the goose… Continue reading Email Marketing vs. Social Media – Which to Choose?

How To Provide Customer Service Via Your Local Business Social Media

Social Media is slowly, but surely changing the landscape of how local businesses provide customer service. In the not too distant past, it was enough for a local business to have an email and a contact number to be able to field customer questions and comments. Today, increasing numbers of customers are reaching out to… Continue reading How To Provide Customer Service Via Your Local Business Social Media

How Facebook And Twitter Pictures Can Stifle Your Social Circle

When Facebook first hit the scene, most people treated it like it was a “private” public space.  In their minds, the only people viewing their pages were “Friends,” right?  You may have posted crazy pictures, wild pictures, and perhaps even some incriminating pictures.  In the brief time it took for Facebook to become one of… Continue reading How Facebook And Twitter Pictures Can Stifle Your Social Circle

5 Ways Social Networks Influence Our Lives – For Better Or Worse

Photo by Hans Põldoja Social networks add an element to online communication that forum boards and e-mails may struggle with: small talk. There is no specific subject, there’s no specific need to talk to one particular person, you can just update your status randomly. 1. Easier Ways to Connect with Friends Facebook and Google+ are the… Continue reading 5 Ways Social Networks Influence Our Lives – For Better Or Worse

Is SEO Getting Affected By The Social Matrices?

So sharing link in the social networking sites such as Google+, Facebook and Twitter can have effect on the ranking of the search engine of our posts? Of course, it becomes fairly standard for Bing and Google to display us the content which is being shared by any of our friends. But the question is… Continue reading Is SEO Getting Affected By The Social Matrices?

Marketing Using Video Social Network

With increasing technological advancement, social network sites have gained attention of many people and have over the years been attracting attention of millions of users who have started using and integrating them in their day to day activities. They have become extremely important especially for connecting with other people in the world breaking geographical, political… Continue reading Marketing Using Video Social Network

How To Plan Your Local Business Social Media Campaign

Posting to social media can feel like a chore for many local businesses. Further, posting to one platform or another typically should occur up to several times a day. Therefore, how as a local business owner can you make this process manageable? One way is to develop a methodical approach which may involve utilizing a… Continue reading How To Plan Your Local Business Social Media Campaign

Social Media Logins And Lock Picking – How To Protect Yourself

Social media; most of us on the internet love it.   Some of us have a love-hate relationship with it.  We love the quick networking for business and the ease of keeping up with family and friends.   The drawbacks need to be given our attention.  When people know our location and also are given the tools… Continue reading Social Media Logins And Lock Picking – How To Protect Yourself