Video Production & Branding Are Birds Of A Feather

Video has become the standard for communication and effective advertising on the internet. Potential customers no longer want to sift through pages of specifications text or scroll through a long roll of product photos. Now, successful brands present themselves and their products to potential customers in a concise video format for targeted sharing and greater… Continue reading Video Production & Branding Are Birds Of A Feather

Games That Would Have Made Better Films

The game industry spits out games on a daily basis, some better than others. However, there are a few games out there where the developers have put a huge amount of effort in to perfecting and developing the story and characters whilst they have let the game play and graphics suffer. These games could’ve made… Continue reading Games That Would Have Made Better Films

Internet Marketing: Can Your Business Afford To Miss Out?

The 21st century has seen some remarkable changes, to the face of the world as well as the way we live. Since the turn of the millennia, the internet’s prominence in our lives has grown exponentially and it’s becoming more and more difficult to imagine a life without the World Wide Web. The internet has… Continue reading Internet Marketing: Can Your Business Afford To Miss Out?

A Disturbing Look At The Potential Future Of Digital Eyewear

With the tech industry abuzz with talk about Google’s Project Glass, augmented reality eyewear looks likely to be one of the next big things. There are already a number of companies working on high tech glasses and contact lenses, which could potentially change the way we interact with the world. While it’s still early days… Continue reading A Disturbing Look At The Potential Future Of Digital Eyewear

The Benefits Of Using Social Media For The Property Management Business

Property managers and owners can gain a competitive edge by taking advantage of social media tactics. Social media allows real estate investors to foster new business relationships as long as the proper social media strategies are used. In order to capitalize on the potential that social media outlets offer, it is important to explore all… Continue reading The Benefits Of Using Social Media For The Property Management Business

Don't Let Your Marketing Strategy Suffer: Know Who And How To Target Consumers

“My sales are suffering because I can’t get consumers through the front door. So I had to make some cutbacks in marketing…” The above statement gets said a lot in businesses. During this shaky economic time, many businesses are struggling to turn a profit and stay in the black. In an effort to keep operations… Continue reading Don't Let Your Marketing Strategy Suffer: Know Who And How To Target Consumers

Amplify The Marketing Power Of Your Website With Social Media

Odds are, your website is one of your most powerful marketing tools you have. If you are an e-commerce business, your website is your means of connecting with customers and generating income. Brick-and-mortar organizations may use their website as an imperative way of connecting with customers, creating a strong brand identity, and provide a platform… Continue reading Amplify The Marketing Power Of Your Website With Social Media

How Can Financial Services Utilise Visual Social Media To Its Full Potential?

Visual content is used throughout social media by a wide variety of industries and companies in order to promote a product or service. Although many of these have excellent visual media strategies and do a great job of engaging followers with their brand, there are others, such as the financial services industry, which could do… Continue reading How Can Financial Services Utilise Visual Social Media To Its Full Potential?

Hospitality Management In The 21st Century

The Internet has changed the way that people look for hotels, and it has also changed their level of expectations. Now that everyone has easy access to the reviews, prices and amenities list of every hotel in the area that they will be visiting, it is easy for travelers to ensure that they get the… Continue reading Hospitality Management In The 21st Century

Is Your Local Business Making These Social Media Blunders?

Reaching out to your current and potential local business customers via social media is likely a vital part of your marketing strategy. However, if you make a couple key mistakes your time and efforts may not be having the impact you desire. So what are these key mistakes and how do you avoid them? The… Continue reading Is Your Local Business Making These Social Media Blunders?