Does My Business Need A Social Media Strategy

Facebook, Twitter, Linkedin, YouTube, the list of social media sites seems to grow inexorably. Many are created, but few withstand the ravages of time. The social media explosion which has characterised the past decade, can cause confusion for business professionals looking for new ways to market themselves online. Some may question whether or not they… Continue reading Does My Business Need A Social Media Strategy

From Click To Delivery – The Informed Path To E-Fulfilment

With an increasing number of shoppers reaching for tablets, smartphones, and laptops, the market for ecommerce, due to the simplicity it should offer continues to expand. From click to delivery, the e-fulfilment process from the perspective of the customer, should at all times be completely seamless, transparent, reliable and communicative. Successful giants such as Amazon… Continue reading From Click To Delivery – The Informed Path To E-Fulfilment

6 Questions Regarding The Role Of Tape Backup In Disaster Recovery

The use of tape backup for disaster recovery purposes has continued to decline as disk backups become the industry standard.  Over the past 24 months, there has been a lot of talk about whether or not tape is a dying technology.  While it is not used as much as it used to be, it still… Continue reading 6 Questions Regarding The Role Of Tape Backup In Disaster Recovery

The Factors Affecting The Effectiveness Of SEO Service

Internet marketing is the latest marketing trend that targets the online audience. With the present world heavily reliant on the internet, there is no reason not to engage in acquiring a percentage of the online population. Although an effective marketing strategy is to both engage in actual marketing strategies and internet marketing, it is very… Continue reading The Factors Affecting The Effectiveness Of SEO Service

2 Cornerstones Of A Successful Online Marketing Campaign

Are you struggling to gain traction with your online marketing campaign? Do you need tips or tricks to generate more leads for your business? Intelligent online marketers know that improving your campaign means thinking it through. Let’s face it: few people succeed online. The majority are quick to run through their daily routine, rarely giving… Continue reading 2 Cornerstones Of A Successful Online Marketing Campaign

Don't Buy The Headstone For SEO

[Tombstone Image] I have read countless blog posts about the death of Search Engine Optimization (SEO) and every time without fail I think that Google has come out with a new algorithm which completely voided out any on-site work. But wait, then I fall back to reality and remember that Google is trying to bring… Continue reading Don't Buy The Headstone For SEO

Tips On Going Viral

Image by: martinhoward The idea of going viral has become the new Holy Grail of internet marketing. Gurus wax poetically in strategy meetings across the world about how a piece of original content that goes viral is the equivalent of striking oil in your back garden. But, as usual with things that involve the internet… Continue reading Tips On Going Viral

What To Consider When Re-launching Your Business Website

In today’s society, information can become old very rapidly. Within a matter of days, a “hot” topic is no longer of interest. In this type of environment, it can be difficult to operate a small business social media strategy. An often overlooked component of this strategy is regularly refreshing or even re-launching your business website.… Continue reading What To Consider When Re-launching Your Business Website

The Key To The Best Social Media Marketing Strategies

In order to compete successfully in today’s tough, competitive and dynamic environment, the social media marketing has become an important part of the businesses. With the advent of time, the number of companies engaged in the social marketing activities has increased to a greater extent; the businesses that lack presence on this online medium will… Continue reading The Key To The Best Social Media Marketing Strategies

Hiring An In-House SEO vs Hiring An SEO Agency

For anyone running a business, whether it’s a big company or a small local business, it’s becoming more and more obvious that claiming your space on the Internet is more than just having a website to put on a business card. There are real sales and branding benefits involved, but it’s often like swimming with… Continue reading Hiring An In-House SEO vs Hiring An SEO Agency