Interactive Video Ads Are More Than Just A Simple ROI Calculation

If you happen to navigate to the satirical news source website ‘The Onion’ to read some of their popular news stories like ‘Eco-Conscious Marketing Firm Developing Alternative Sources Of Synergy’ or ‘New Prius Helps Environment By Killings It’s Owner,’ you’ll first notice one of their very successful interactive engagement videos. These video advertisements, frequently designed… Continue reading Interactive Video Ads Are More Than Just A Simple ROI Calculation

How Cloud Computing Assists Child Education

From Internet based schools to Internet assisted homework, the new age of digitally assisted learning is on the cloud. The Internet Cloud is an approach to networked computing in which data is stored on external servers hosted on the Internet, and students, parents, teachers and topical specialists all converse over social media networks via text… Continue reading How Cloud Computing Assists Child Education

The Latest In The World Of Retail

What’s new in the world of retail these days? The answer is: A lot! Whether you are a vendor, wholesaler, or distributor, and whether you run a one-man online business or manage an international retail chain, the introduction of sales software has forever changed the way in which people buy and sell goods all over… Continue reading The Latest In The World Of Retail

World’s Fastest Camera Sees Rare Breast Cancer Cells

One of the biggest challenges facing health professionals today is the identification of rare cancer cells in the body. Early detection is vital in monitoring disease treatments, and when there are often only a minute amount of these tumour cells among millions of healthy ones, the problem becomes very apparent. The fact is though that… Continue reading World’s Fastest Camera Sees Rare Breast Cancer Cells

How Will The Facebook Exchange Feature Work?

Social media networking sites are always competing against each other in order to provide the best services to markters. This competition benefits businesses in many ways as it leads to product innovations and better services. Facebook Exchange is one such improvement that will be launching soon and could be a boon for marketers. The Facebook… Continue reading How Will The Facebook Exchange Feature Work?

Five Top iPhone Apps For The Busy Executive

For very busy executives, the iPhone has quickly become one of the most indispensable tools to have. Here are some must-have apps that can help any busy professional keep his or her productivity levels high. Expensify After a week filled with business trips, meetings and deadlines, the last thing you feel like doing is sitting… Continue reading Five Top iPhone Apps For The Busy Executive

The History Of GPS Navigation From 1968 To Present Day

In 1968, the Pentagon came up with a system of geographical location which consisted of a constellation of satellites orbiting Earth. They were able to provide the position of a point on the planet in real time on 24/7 basis. The system was called NAVSTAR-GPS initially and was further enhanced in 1973 by the US… Continue reading The History Of GPS Navigation From 1968 To Present Day

Using Mobile Event Apps To Enhance The Conference Experience

For attendees, conferences can be great for product promotion, networking and generating leads, but they can also be an expensive investment in time, energy, and money. As an event organizer, integrating mobile event apps with your conference will make it easier for attendees to quickly connect with the right people. In addition to making it… Continue reading Using Mobile Event Apps To Enhance The Conference Experience

Strong First Impression from Engage:BDR

Anyone who has spent any kind of time in the online advertising community knows that the concept of real-time bidding is nothing new. In fact, it’s a vital part of what makes the industry function. Given the level of instantaneous communication that the Digital Age affords, it’s only logical that a bidding system, operating in… Continue reading Strong First Impression from Engage:BDR

ID Cards, Higher Education, And Real Time Tracking

Recent developments in the use of student RFID enabled cards have resulted in dramatic improvements in the ability to engage in the real time tracking, attendance control and access control. This has allowed an increase in the ability of campuses to develop dynamic and responsive classroom and access policies at all levels of campus activities.… Continue reading ID Cards, Higher Education, And Real Time Tracking