E-Commerce Tactics For Tablet Devices

The use of tablets and mobile computing devices has risen tremendously in just a short time. Gartner Inc. reported earlier this year that more than 118 million tablets will be sold in 2012. Recent reports indicate that Gartner Inc. and other market authorities have been close to target. Based on current projections, tablet owners are… Continue reading E-Commerce Tactics For Tablet Devices

Major SMS Marketing Trends

According to SMS Marketing NW, of the 7 billion people throughout the world, 5.9 billion own mobile phones. That means 87% of the world’s population are mobile users. Any businesses looking for that competitive edge can’t afford to ignore this fact. Not only that, but 2012 has been a banner year for mobile growth, with… Continue reading Major SMS Marketing Trends

Mobile Marketing: Marketing To Modern Day Consumers With A Mobile Website

Experts in Internet marketing predict that Internet searches conducted on mobile Internet devices will outnumber those that are conducted on desktop PC’s within the next two years. With a majority of mobile phones granting users access to the Internet in their palms, it is no surprise that mobile searches are on the verge of outnumbering… Continue reading Mobile Marketing: Marketing To Modern Day Consumers With A Mobile Website

How Important Is M-Commerce?

The answer is: very. The concept of mobile commerce (m-Commerce) is simple: it’s when people use their mobile phones to make purchases or payments. It’s essentially an extension of e-Commerce, only you have to consider how your site is geared towards an increasingly mobile audience. M-Commerce has been steadily growing over the past few years… Continue reading How Important Is M-Commerce?

Building Your Business Mobile Strategy

If your business doesn’t at least have a site that is optimised for mobile devices, you’re sure to be missing out on vital business right now. 50% of users will abandon a web page if it doesn’t load within 10 seconds, and three out of five of these people will never return to that site.… Continue reading Building Your Business Mobile Strategy

Mobile Marketing Ads Reach More Customers Through Demographics And Location

A company’s marketing advertisements strive to reach out to customers to offer special discounts, promotions and coupons. Initially, it was through mailed flyers and television advertisements. With the advancement of computer technology and the Internet, companies began to advertise their business on websites and search result pages. Now, more people own smartphones and access everything… Continue reading Mobile Marketing Ads Reach More Customers Through Demographics And Location