Email Marketing- as Old as the Hills?

When it comes to the internet people just love the word ‘new’. That’s the first mistake you can make when using the internet as a tool to run a business. The platform that the internet provides is new, I guess, but there is nothing new about techniques used for selling on the internet. Blogging has… Continue reading Email Marketing- as Old as the Hills?

It’s 2011 and You Still Aren’t Email Marketing!

You might be an online business owner who has heard of other people using email marketing strategies, but you either haven’t decided to get on board yet, or you have decided against using email marketing strategies. You might think that if you send people emails, that you will be seen as a pesky spammer. While… Continue reading It’s 2011 and You Still Aren’t Email Marketing!

Email Marketing: RIP?

Is Email Marketing Still Effective in 2011 in the Wake of the Rise of Social Media? This blog post is based on my own experience; therefore I would welcome insight from anybody else seeing similar or different things. Having spent quite a period of time working on direct marketing projects I began noticing changes in… Continue reading Email Marketing: RIP?

Email is Still The Preferred Way To Share Information in 2010

For most users, the Internet has become a perfect place to share content. Three out of four users share content with friends and family, and almost half do so at least once a week, according to a study. But despite the success of social networks, most users still prefer to use email. Among respondents, 86%… Continue reading Email is Still The Preferred Way To Share Information in 2010

Boomerang Extension: A Time Based Email Add-on for Gmail Users

Email services have been constantly improving and growing with time and we have seen the likes of Hotmail and Yahoo Mail revamping their e-mail services by providing more storage options, more control and giving more freedom to users over managing their email accounts. Yahoo Mail recently completely changed the UI of their mailing service giving… Continue reading Boomerang Extension: A Time Based Email Add-on for Gmail Users

Will email ever become extinct?

When the first caveman grunted a greeting to another, communication was born for our species. Over time, it has evolved, covering major landmarks such as spoken language, writing, the printing press, postal services, and email. Many of these forms of communication threatened to put previous iterations six feet under; for example, do any of you… Continue reading Will email ever become extinct?