Get A Grip Of Online Marketing

Get a Grip of Online Marketing An effective marketing campaign cannot afford to ignore the online medium considering the influence it has on the masses. Online marketing or Internet marketing is a must to strengthen your presence in the online arena with it being used to draw more people to the website, tap a new… Continue reading Get A Grip Of Online Marketing

The Importance Of Having An SEO Audit

For most website and blog owners, doing an SEO audit isn’t a high priority. Maybe it does cross their minds once in a while, but they don’t see it as something urgent. However, with Google placing premium on things like site load speeds, de-ranking websites with excessive keyword insertions and many other things, periodic SEO… Continue reading The Importance Of Having An SEO Audit

How Does Google Work?

Looking at Google now you would never think that it started off as college project by two people in Stanford University’s Ph.D. program. Larry Page and Sergey Brin simply wanted to create an efficient search engine that gave users relevant links to their queries. What started off so humbly is now a multibillion dollar corporation… Continue reading How Does Google Work?

A Basic Guide To Getting Hits For your Website

Once you have found your niche, created that perfect website, and filled it with solid content, you are probably wondering how on earth you get people to see it. Generating traffic is the most important part of running a website. If no one sees it, what is the point of making it? What’s more, you… Continue reading A Basic Guide To Getting Hits For your Website

Understanding Pay Per Click(PPC) Advertising

Pay Per Click, or PPC, is a popular type of sponsored advertising on many types of websites and search engines. The basic principle of pay per click is that you as the advertiser will only pay for your ad space if someone clicks on your ad—so you literally pay for each click. This can be… Continue reading Understanding Pay Per Click(PPC) Advertising

4 PCC Networks To Try Other Than Google AdWords

When it comes to pay-per-click (PPC) advertising, Google still reigns as king. There are, however, some other options to try, and those looking to advertise their websites may find some of these options to perform better than Google’s AdWords platforms. AdWords has the most competition, and while it is effective, some may have better results… Continue reading 4 PCC Networks To Try Other Than Google AdWords

4 Big Changes With Bing This Year For SEOs

Bing, the search engine from Microsoft, has had an active year. It continues to try to set itself apart and gain traction against the search engine behemoth of Google. These four big changes with Bing this year could be good news for SEOs. Check Out Your Link Profile Bing’s Webmaster Tools provide the biggest changes… Continue reading 4 Big Changes With Bing This Year For SEOs

Why SEO Is Important For Your Online Business

If there is one marketing practice that no business can afford to overlook, it is search engine optimisation, or SEO. Whether you perform this operation in-house or hire an SEO agency to do it for you, it is an essential part of any marketing strategy that must be constantly updated and protected. Below are just… Continue reading Why SEO Is Important For Your Online Business

A Guide About Benefits and Implementation of Online PR

A Public relations strategy is a must of every organization. With cut throat competition in the present times, every company strives for survival. Every organization has to maintain good relationships with the media as well as the public. With everything and everyone available on the Internet, Online PR is the new big thing when we… Continue reading A Guide About Benefits and Implementation of Online PR

Localizing Your Content For Google Venice

Google has become notorious for running updates to the search engine’s indexing and ranking algorithms, and one of the most recent updates was Google Venice. The update was a part of the search engine’s desire to localize search results and make it easier for people to find local businesses. When people search for a business or… Continue reading Localizing Your Content For Google Venice