Helpful Ways To Build Your Ranking After It Has Dropped

The search engine is, perhaps, one of the most powerful tools on the Internet. The vast majority of people who may be searching for your website will use an engine instead of typing in a web address, even if they happen to know your URL. If you are not high enough in the search engine… Continue reading Helpful Ways To Build Your Ranking After It Has Dropped

What You Need To Know About SEO In 2013

While focusing on the small but essential details that make up much of search engine optimization may not be as exciting as coming up with a new viral idea, SEO is still an effective way to attract targeted prospects. And despite what a salesman may have said when he cold-called you, you can succeed with… Continue reading What You Need To Know About SEO In 2013

Be Their Guest: Five Reasons Your Law Firm Should Be Guest Blogging

You’ve been working hard on your law blog, ensuring it’s understandable by both lawyers and clients, promoting it on all of your social media pages, and finding new ways to engage your customers. However, you could be doing more for your blog by writing content for others. Guest blogging is a great way to take… Continue reading Be Their Guest: Five Reasons Your Law Firm Should Be Guest Blogging

E-Commerce Tactics For Tablet Devices

The use of tablets and mobile computing devices has risen tremendously in just a short time. Gartner Inc. reported earlier this year that more than 118 million tablets will be sold in 2012. Recent reports indicate that Gartner Inc. and other market authorities have been close to target. Based on current projections, tablet owners are… Continue reading E-Commerce Tactics For Tablet Devices

Top Five Things Your Business Should Be Tweeting

Twitter can be a great tool to promote your business. However, it also takes time and diligent tweeting to create a loyal and growing following. The trickiest part about this whole process for many businesses is what to tweet. With only 140 characters, it’s important to be direct, relevant, and interesting. To that end, here… Continue reading Top Five Things Your Business Should Be Tweeting

No More Mistakes: Classic Law Firm Website Mistakes To Avoid

Websites have long become a necessity for every business out there. People want to find companies and relevant information faster than ever before, and websites can deliver all that and more. In essence, websites are the portals companies can use to connect with their consumers. For lawyers, websites should offer more than their phone number… Continue reading No More Mistakes: Classic Law Firm Website Mistakes To Avoid

What Is Co Citation And Can It Benefit SEO

SEO is a continually evolving field to work in and at the beginning of each year many industry experts will try and predict which direction the search engines will decide to take. Rand Fishkin at SEOMoz, recently blogged that he predicts anchor text will gradually be replaced with co citation as a ranking factor. Over… Continue reading What Is Co Citation And Can It Benefit SEO

5 Sure Fire Ways To Make Your Content Sing

Whatever the purpose of your writing is, the main aim is to get people reading it. There is no point taking the time to spill your thoughts onto a page if it is just going to fill the void and nothing else; so making it really stand out is a must. Content writing is a… Continue reading 5 Sure Fire Ways To Make Your Content Sing

Are You Getting Professional Template Design For Your Email Marketing?

The first indicator of success for an email marketing template design is whether subscribers are actually opening the email or not. Some email marketing service providers offer email open rate tracking as part of the standard metrics package for the email program. A good way to ensure that your email is opened at an adequate… Continue reading Are You Getting Professional Template Design For Your Email Marketing?

How To Use Social Signals To Make Sharable Content

Social media is an excellent way of disseminating content – a well written article can reach hundreds of people within seconds of being published, but a significant number of companies fail to monitor what gets shared and how, meaning they miss out on some of the most important metrics around. There are a number of… Continue reading How To Use Social Signals To Make Sharable Content