SEO Tips: Trends Defining the SEO and Content Marketing Industry

The New Year has come, and apparently it is not the end of the world, at least not for search engine optimization, online marketing and content marketing. So what do netizens, surfers, consumers, marketers, businesses and plain web users  look forward to when it comes to SEO? Here are the trends projected to shape the… Continue reading SEO Tips: Trends Defining the SEO and Content Marketing Industry

Tumbling For Business – How Blogging Can Improve Your Profile

One of the relative newcomers to the social media scene, Tumblr is a fast-moving social network where things that are popular go viral incredibly quickly. With over 50 million blogs and a hard-core of loyal users, if your content is popular it can be disseminated to large numbers of people rapidly and really raise your… Continue reading Tumbling For Business – How Blogging Can Improve Your Profile

The Benefits Of Writing A Guest Blog Post

Marketing your business to a wide and extensive online community is a great way to attract new clients, establish a solid brand reputation, and push your business forward to new and more profitable heights. For most business owners, however, the issue is not in recognizing the enormous potential of online marketing. The issue, instead, is… Continue reading The Benefits Of Writing A Guest Blog Post

How Do Brand Signals Affect SEO?

Search engine optimisation (SEO) is a constantly evolving field. It is no longer just about content that is enriched with keywords; SEO is moving beyond cheap onsite tricks and involves offsite factors such as retweets and social sharing. To obtain higher search engine rankings, brand signals along with good, sharable, valuable content are key factors.… Continue reading How Do Brand Signals Affect SEO?

Tips for Purchasing an Air Handler

Whether you are building a brand new home or purchasing an older one, chances are you will have to purchase an air conditioner at some point. It can be one of the most expensive purchases that you will make for your home. Air conditioners will typically last ten or more years. Because it is so… Continue reading Tips for Purchasing an Air Handler

Tricks To Using Social Media To Boost Sales

There is much debate today among local marketing experts about how effective social media is in directly increasing an organization’s sales. Although it can be somewhat difficult to measure as a sole sales channel, social media can be an invaluable tool in boosting sales in ways that truly allow your organization to engage and create… Continue reading Tricks To Using Social Media To Boost Sales

5 Tips For Choosing Your Business Blog Theme

If your company is planning on jumping on the blogging bandwagon, you know that an important first step is choosing the right theme for your blog. If you’re using a popular blog hosting site like WordPress or Blogger, then you’ll be able to choose from hundreds of different designs, templates and colors, and choosing the… Continue reading 5 Tips For Choosing Your Business Blog Theme

Making Your Small Business Known

Starting a new business can be a long, stressful, and scary process but the end results are incredibly rewarding and make all the hard work worth it. The key to success, besides great business management skills, is making your business known. Very rarely do businesses gain popularity very quickly without any outside help – it’s… Continue reading Making Your Small Business Known

The Importance Of A Marketing Health Check

Marketing – it’s not just about generating sales opportunities, it’s about developing a brand, an identity which your target audience will relate and appeal to. It also presents businesses with a strategy by which they can achieve their goals. Therefore the entire marketing strategy needs to be reassessed – the reason for this? It identifies… Continue reading The Importance Of A Marketing Health Check

Online Marketing Tips: Build Your Brand

If you’re not marketing your business properly, you’re not building your brand and aren’t maximising you company’s potential. The services offered by the Yoma online marketing agency can ensure your business uses online marketing techniques successfully. Proper online marketing can make the difference between a successful and dwindling business, but you need to know how… Continue reading Online Marketing Tips: Build Your Brand