QR Codes, Barcodes And RFID: Different And Yet Similar

Barcodes, QR codes, and RFID are all technological systems for storing large amounts of data in a compact format. With products moving faster through diverse channels, companies use these technologies to keep a track of their products to provide all product related information. However, there are some clear distinctions between the three systems. It’s All… Continue reading QR Codes, Barcodes And RFID: Different And Yet Similar

How to Use Barcodes Creatively

Over recent years, barcodes have revolutionised the way in which businesses go about promoting and advertising their products. They have also made shopping a much more interactive experience. Although barcodes have been around since the 1970s, and QR codes since the 1990s, it has only been in recent years that these technologies have really grabbed… Continue reading How to Use Barcodes Creatively

Mobile Apps For A Greener Lifestyle

With the looming threat of global climate change, many consumers are looking for ways to reduce the carbon footprint made by their every day lives. Earth-conscious consumers can now enlist the aid of their smartphones to help them go green. The following Android and iPhone applications are just a few of the many available to… Continue reading Mobile Apps For A Greener Lifestyle

4 Barcode Scanning Apps That Could Change Your Life

Smart phones can do everything. Seriously, they can do it all. And perhaps one of the coolest functions of modern smart phones is the way that they double as a scanner and can now read barcode labels. Have you ever used a barcode scanning app before, or have you ever thought about what one could… Continue reading 4 Barcode Scanning Apps That Could Change Your Life

Promotional Marketing: From QR Codes To QR Cows?

The QR Code derriving from the abbreviated form of Quick Response Code, is a Matrix Barcode that was initially designed and used in the motor industry. The code was created by a company called Denso Wave, a subsidary of Toyota, in 1994. The original use was to track the manufacturing process, from one step to… Continue reading Promotional Marketing: From QR Codes To QR Cows?

Black Friday Shopping Goes Mobile

We are currently in an age of a new technology with an infinite amount of possibilities, we are witnessing the dawn of the Smartphone revolution. It may seem like Smartphones are taking over the world, but in fact only 35% of U.S. adults own one. Although this number increased from 27% in just six months,… Continue reading Black Friday Shopping Goes Mobile