The heat has been on Facebook recently to up its game. With user figures not rising as dramatically as they used to, and second quarter earnings reports failing to install confidence in the platform, the firm has been under increasing pressure to change its tactics. One area in particular that has been causing Facebook problems,… Continue reading Facebook Enters The Gambling World
Tag: advertising
TV Rations
It would seem that we’ve given the good old tube the boot, doesn’t it? The popularity of television has certainly taken something of downfall and its main and very worthy rival is of course, the internet. The fact that you will dedicate anywhere from two to ten minutes to read this article alone is testimony… Continue reading TV Rations
5 Excellent Alternatives For Stock Photos
Stock photos have become increasingly pricey in the past year, putting undue pressure on the margins of graphic designers and bloggers who need high quality images. But did you know that in almost every case where prices were raised significantly, the photo agency also decreased the artists’ commissions? That’s right. Stock photo agencies are increasing… Continue reading 5 Excellent Alternatives For Stock Photos
Enjoy The Benefits Of Free Advertising Space
Online websites offering free advertising space have become popular and this is as more businesses discover the benefits they can reap from the venture. Unlike in the past, the internet has become a major source of communication and a portal for carrying out business. This means that people spend a significant time online. The availability… Continue reading Enjoy The Benefits Of Free Advertising Space
Interactive Video Ads Are More Than Just A Simple ROI Calculation
If you happen to navigate to the satirical news source website ‘The Onion’ to read some of their popular news stories like ‘Eco-Conscious Marketing Firm Developing Alternative Sources Of Synergy’ or ‘New Prius Helps Environment By Killings It’s Owner,’ you’ll first notice one of their very successful interactive engagement videos. These video advertisements, frequently designed… Continue reading Interactive Video Ads Are More Than Just A Simple ROI Calculation
Murky Waters Of Online Advertising
On the surface, online advertising looks smooth and ripple-free, but when you dig a little deeper you find all sorts of scandals, conspiracy theories and debates about actual value. Recently, there has been a spate of news about which online advertising platform offers the best returns: Google, Facebook or Twitter. This has spurred several other… Continue reading Murky Waters Of Online Advertising
Hosting A Website vs Etsy
When it comes to selling your goods online, you have many different options as far as your medium goes. You can either build your own website to sell your products from, or you can choose from many of the online services that allow you to create storefronts within their websites. Specifically, Etsy is one of… Continue reading Hosting A Website vs Etsy
Mobile Marketing Ads Reach More Customers Through Demographics And Location
A company’s marketing advertisements strive to reach out to customers to offer special discounts, promotions and coupons. Initially, it was through mailed flyers and television advertisements. With the advancement of computer technology and the Internet, companies began to advertise their business on websites and search result pages. Now, more people own smartphones and access everything… Continue reading Mobile Marketing Ads Reach More Customers Through Demographics And Location
Why Business Students Need Social Media Courses
Most college students know how to use Twitter and Facebook. However, did you know that some universities offer MBA programs in social media management? Colleges offering these degrees include Excelsior College in NY and Rutgers University. Other colleges may offer elective courses in the subject. More businesses are using social media mediums for advertising and… Continue reading Why Business Students Need Social Media Courses
PPC Campaigns – Target Your Ideal Audience
PPC Campaigns – Target Your Ideal Audience PPC campaigns are cost effective when it comes to getting your product or service to customers with great potential of a purchase. PPC (or “Pay Per Click”) methods of advertising brings your targeted audience directly to you. Unlike television and print ads that cater to a broad scope… Continue reading PPC Campaigns – Target Your Ideal Audience